Green Concept for Company: A Lie Theory
It’s a
trend for world to care and safe environment from every activity which breaks our
earth. People have considered the importance of taking priority to keep
environment still in their nature recently.
The effort has been allocated by people in
United Nation Conference in Stockholm on 1972 which discussing about the
emerging of human consciousness toward the severe condition of earth. The
conference told about how urgent to control people desire and move to another
paradigm to take environment as a priority in doing activity. The highlight
point that’s confronted is about economic activity which sacrifices the value
of saving environment under the reason of raising high profit for people
happiness. It’s real that there’s trade-off between economic growth and keeping
environment in their nature.
The agenda
of discussing economic activity which is not inappropriate with environment ongoing
were held after the issuance Stockholm Declaration. United Nations made
continuation summits many times on Manlevedeo, Rio de Janeiro, and the others to
talk about the solution of the problem that every people has had consciousness
to care with environment. There are a lot of program that UN had made: constructing
Environmental Law for Positive National Law, making new conservation strategy (“Caring
of The Earth”), constructing biodiversity convention, and creating Kyoto Protocol for developed country.
Those resolutions have an expectation to bring betterment for our earth.
Another
solution births the idea of Corporate Social Responsibility (CSR) which expects
company as a profit oriented organization to care with their around. We cannot
deny that industrial company affects the problem for our environment by their
industrial activity. It’s supported by a lot of country to do ratification International
Environmental Law, it was also done by Indonesia by issuing regulation about Perseroan Terbatas chapter 74 verse1 and 2
to oblige company in Indonesia doing CSR. Finally it also emerges the
requirement for company to report their activity in doing CSR annually. Of
course CSR which has done by company must be reported its accountability. The
name of report is Sustainability Reporting, the name of report is similar to Sustainability
Accounting, Environmental Accounting Disclosure, and Social and Environmental
Reporting. All of them recently are well-known as Green accounting because most
of them has contributed toward the sustainability of environment.
Green
accounting underlie under Triple Bottom Line Concept that consists of 3
fundamentals, called 3P: Profit, People, Planet. Wow it’s so glorious right, isn’t it? Yes it
seems, but is not.
Let be
more critical, don’t you think that any gaffe exists here? Yes, it is.
As a trend
of greeny people in the world (read: people care with environment), company
also catches the potential to present the company with environmental
based. Regardless it’s an obligation of
company to do it, company still beneficial it for its interest. The tendency
makes company did it as not their sincerity, they do it for getting profit more
from investor which loves the idea of greeny accounting. Company also ensure
that its operational activity still in line morally with environment value so
the existence of company will still legitimate to continue.
It’s clear
that a company wants to be in their existence by implementing the way of caring
environment. Their product will be sold out by doing the green activity and get
label as green company. They just sell the picture of happy kiddos which loves
plant a tree and villagers with big smile in the cover of company’s
Sustainability Reporting. It’s not a startled thing to know that company just
report good thing when doing CSR while they still cut the trees illegally to
take the profit by buying a cheap timber, of course this case are not put in
Sustainability Reporting but its financial accounting reports more profit
indeed. Smart! Its performance is great around the year!
(surely it
happens, I read the case in an article on international conference)
Moreover, CSR
which has done by activity is not really spent by the percentage of retained
earnings company had. Company does the
social activity by burdening it to another stakeholder, company charges to customer
by increasing price of product and decreasing salary of labor under the reason
for those social activities. I don’t know again why CSR that wants to make
company pay their mistake after exploiting the earth instead has changed to be
the individual responsibility outside the object of obligation.
I mad to
see it but I cannot deny because green accounting is underlain by the wrong
fundamental. The 3P accounting which entitles profit as priority but people
& planet afterward is a symbol of strange thing that exists in the
existence of company. I don’t know why people still combine profit in the basis
of green accounting while they have different goal as trade off which
confronted in environment forum many years ago between economic growth (Profit)
and sustainability of earth (People and Planet).
Everyone
knows it’s problematic to unite economic growth and environmental
consciousness, but why now the paradigm alters the way to reach profit, on the
first point instead. Do they even remember about the consciousness of people in
the world to keep the sustainability earth?
I just tell
universally in the tendency of people, I’ll remind you, do your religion don’t
want to make you as humankind to save the earth. Islam, my religion, teaches me
and gives responsibility to me in keeping this earth. All human are vicegerent
of the earth but why they don’t want to do activity based on their
responsibility which made by their God?
I am very angry
to see some article and journal which wants to utilize green accounting for
taking more profit by them. I cannot leave comments just now but it’s surely shows
us the idea of greediness people in this earth.
I don’t
know actually what people want, they make green accounting for keeping this earth
or only want to get profit? But I’m sure it’s clearly need to deconstruct the theory
of Triple Bottom Line as Prof. Iwan Triyuwono has done in constructing new theory
based on people consciousness as a vicegerent of the earth, or like Kak Jordan Hotman
Ekklesia Sitorus which construct CSR based on Pancasila values.
I cannot
deny profit is the main thing that company as a profit oriented company to
search profit, but I don’t agree to contaminate the spirit of keeping
environment by making green accounting to be divert for prioritizing profit. Allah has made fate
for us to as best in His Sunnatullah, we just do our best and care to our
responsibility as humankind in doing our responsibility: keep good relation with
Allah, another human, and environment.
Just Stare
Out The Reality
S.
0 comments